Hey You创始人：打造移动订餐界的eBay！

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澳大利亚移动订餐及支付App软件“Hey You”目前又筹得200万澳币的发展资金。此次投资人依旧是之前在2015年给“Hey You”投资500万澳币的Exto Partners and Reinventure。

我们要成为移动订餐界的eBay！–“Hey You”创始人Rebekah Campbell.

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作为Hey You最关键的合作伙伴–Reinventure的独资者Westpac（西太平洋银行），将此应用程序与银行系统对接并推广给各商家以此可免去商家每周$12.5的订阅费。同时Westpac在已经与其合作的咖啡店，餐厅及速食店中大力推广安装此App。Campbell表示，已经有超过700加餐饮店通过Hey You接受订单了。

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“我们的用户调查显示使用Hey You订餐的人比不使用软件的人多消费30%。Hey You简单易用又方便，这促使人们更多的使用它来点餐。”Campbell女士说道。

“我的目标是让Hey You成为移动订餐界的eBay，先是澳洲本土市场然后覆盖全球范围！”Campbell有着如此的远大志向，然而Hey You并不是唯一一个有如此抱负的App。

包括UberEats,Foodora及Deliveroo等国际巨头早在几年前就进入澳洲并与HowAboutEat等本土App争夺市场。尽管市场竞争激烈，这些App仍会面临来自餐厅方面的阻碍。

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移动商业平台AirService的CEO ，Dominic Bressan曾在最近一次新闻节目中说道：“对于顾客来说这些App只是一次性或短期消费平台。而对于商家，App可以招揽更多新客人以及提高品牌知名度。讽刺的是，当商家开始进入这些App时他们实际上是把自己稳定的客源拱手让给App平台。商家无法再把握好用户体验，不能完全控制商品定价。最糟糕的是商家品牌被列入App的市场名单将导致商家不得不直接与同行竞争对手抢占市场。

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Campbell女士也坦言自己的强项是起步阶段的公司发展而非日常的公司管理和运营。于是她刚刚聘用了一位新的CEO：Shaun Cornelius(曾创立团购网站Our Deal并在2015年出售给Groupon)。

同时Reinventure的联合创始人Simon Cant表示Hey You非常吻合他们的投资主题。

目前Hey You拥有45位雇员，分布在悉尼和位于马尼拉的客户支援中心。

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